Executive coaching
Executive coaching for a leader who has hit something they can't see around. Dan McArthur, an organizational psychologist, works one-on-one on how the leader decides, handles conflict, and lands on the people who work for them. In person, remote, or a mix.
What owners call about
A decision that keeps getting deferred
Everyone knows the call has to be made. It gets moved to next week, again, and the business waits with it.
How Dan approaches it →A strong performer nobody can reach
The feedback was clear, it landed well, and nothing changed. That isn't defiance and it isn't a discipline problem.
How Dan approaches it →A new executive the team hasn't accepted
Capable on paper, promoted or hired for a reason, and six months in the room still goes quiet when they speak.
How Dan approaches it →Coaching services
Executive coaching
Dan coaches CEOs, stakeholders, and their direct reports to lead with confidence, clarity, and vision in their own context. The focus is strategic thinking, decision-making, and a leadership presence that inspires and aligns teams around organizational goals.
Performance coaching
Unlock individual potential and clear the barriers to success. Performance coaching hones in on key skills, motivation, and accountability to drive measurable improvement in both personal and professional outcomes.
Leadership coaching
Develop the skills and mindset required to inspire and guide others. Leadership coaching helps individuals strengthen emotional intelligence, build stronger relationships, and navigate complex organizational challenges.
Change management coaching
Leading change is one of the hardest jobs in leadership. Change management coaching equips leaders with the strategies, mindset, and tools to navigate transitions, align stakeholders, and drive lasting change, whether that means new initiatives, restructured teams, or resistance that needs turning into momentum.
Group coaching
Group coaching builds collaboration, alignment, and shared growth across a team. By addressing unhealthy group dynamics and coaching open dialogue, it helps teams build trust, improve communication, and align on common objectives: stronger cohesion and morale, resolved interpersonal friction, and better collective problem-solving.
In-person, remote, and hybrid
Coaching meets leaders where they are: face-to-face sessions, virtual meetings, or a blend that fits the schedule. Whatever the format, the clarity, accountability, and results are the same.
Benefits of coaching
- Clarity and confidence in decision-making
- Leaders face high-stakes decisions constantly. Coaching provides a structured space to think critically, weigh options, and move forward with clarity. A refined decision-making process means less hesitation, better outcomes, and more authority.
- Emotional intelligence and self-awareness
- Great leadership starts with self-awareness. Coaching helps leaders identify blind spots in how they decide, how they handle conflict, and how they land on the people who work for them, and build the interpersonal skills that earn trust.
- Overcoming challenges and unlocking potential
- Every leader hits roadblocks, personal, professional, or organizational. Coaching provides targeted strategies to get past them and to build on strengths, so the leader's effectiveness and impact grow.
- Stronger team alignment and communication
- The best leaders don't just manage. They align, inspire, and empower. Coaching sharpens communication, sets clear expectations, and builds a culture of trust, collaboration, and accountability that drives performance.
- Sustainable growth and long-term success
- Leadership development isn't a quick fix. Coaching instills lasting habits, resilience, and a strategic mindset that let a leader keep evolving, adapt to change, and lead with purpose.
What coaching looks like
Coaching works on the pattern behind the behavior, not the behavior. That is why it holds after the sessions stop.
- 1
A short call
Ten minutes to hear what the leader is running into and say whether coaching is the right tool. Sometimes it isn't, and Dan says so.
- 2
Name the pattern
In the first sessions the leader identifies the pattern they keep repeating in how they lead, and why it has always worked, which is what makes it hard to see.
- 3
Change it where it counts
Specific changes, practiced in the real meetings and conversations where the old pattern shows up, with Dan alongside until the new one holds.
This is for
- Owners, executives, and rising leaders in established businesses
- A leader who wants to know how they land on people, not just how they intend to
- Someone willing to hear the true thing and act on it
This isn't for
- A leader who wants someone else to change
- Anyone looking for a pep talk or an accountability app
- A whole leadership team with one shared problem; that is the Blind Spot Blueprint
What clients say about coaching
Brett Wilkerson
Our team has grown tenfold since we have engaged Dan and our results, both in this training and the company profits, continue to outpace our competitors and have set us up for growth beyond our expectations.

Maili Morrison
Dan has a natural ability to guide people and teams towards their goals using a collaborative approach. The material Dan teaches is one of my most valuable tools that I continue to use in everyday management and mentorship. I highly recommend Dan for company team building and executive-level strategy sessions.

Chris Casteel
The one thing Dan promised me was that I would get the results I wanted and faster than on my own. He was spot on. Part business coach, part psychologist, Dan brings a wide range of experience, techniques, and practices that gave me the results I needed for my business.

David Kingston
I am convinced that as a direct result of our work with Dan, we are not only currently having an outstanding year financially but, more importantly, an outstanding year as a team. That's no small accomplishment considering where we were just a few short months ago. We will most definitely continue to work with Dan for years to come.

5 years
Average client retention
Questions owners ask first
- How long does coaching take?
- Every engagement is built for the leader. Length and cadence are set with Dan after the first sessions, once the pattern is clear, and they change as the work does.
- In person or remote?
- Either, or a mix, depending on the leader and the work. Dan coaches leaders across the United States, in person and remotely.
- How does it start?
- A ten-minute intro call to see whether this fits, then a conversation with Dan.
